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Building Global Audiences with Andrew Katz, CMO, Athletic Brewing Co.

In a world of content overload, how do you capture people's attention and build your brand? In this fireside chat and Q/A, Andrew Katz-CMO of Athletic Brewing Company and veteran marketer for Pepsi, AmEx, and Heineken-will share his journey in the wellness, fitness, and food & beverage industries, along with strategies for content marketing, audience building, and leveraging brand ambassadors. If you're an artist, athlete, entrepreneur, influencer, or creator of any kind looking to reach and connect with your audience, join us Thursday, October 6 at 6:45 in Fuqua's Class of 2008 Classroom. Open to all Duke students. A reception hosted by Athletic Brewing Co. featuring their non-alcoholic beverages will follow the event. Space is limited and registration is required.


Business, Entrepreneurship, Free Food and Beverages, Lecture/Talk, Reception